FILLED Marketing Consultant, New proposition marketing (DB6153)

Interim Marketing Consultant,

New Proposition Development

London, 7 months +,

ASAP Start, c

Competitive rate

Response Deadline:  12pm Thursday 12th September

 

Role Summary

Our client immediately requires an interim consultant with strong commercial, research and product marketing skills to work with their Marketing and Sales Director on a strategic project to take a new proposition to market. 

Role & Responsibilities 

Reporting to the Marketing & Sales Director, the marketing consultant will be responsible for 

1. undertaking research which will inform the new proposition.

2. working with other parts of the organisation to analyse data and research to inform the future business development plans.

3. working closely with the Marketing and Sales Director, Head of Business Development, Head of Marketing and Company Actuary to devise pricing, marketing and business development plans aimed at optimising the retention and growth of high value individual and corporate membership in respect of the proposition.

4. implementing plans for the launch of the new proposition including specification of any new materials, additional training, internal organisation changes.

Key skills and Requirements

This is a hands-on, 'doing' role. The right candidate for this role will have: 

* a strong commercial background with experience of product development, sales, pricing and business change in a competitive marketplace.

* a strong numerical competency demonstrated by Maths or Statistics qualifications equivalent to A level or an ACII or accountancy qualification.

* strong interpersonal and presentational skills, being comfortable in dealing with both staff and customers at all levels and capable of working autonomously. 

Ideally the individual will have an MBA.